BB Sports is situated in Fort Collins, where local baseball and softball activity remains strong. Recently, Colorado State University’s softball team, hosted by the city, began its home Mountain West Conference series at Ram Field from March 19–22, 2026. The Rams opened with a game against Saint Mary’s on March 19, followed by a three-game series versus New Mexico through March 22. These matches included promotions such as a “White Out” on Saturday and a “Bark in the Park” family-themed day on Sunday. BB Sports operates in the same Fort Collins region, where community and collegiate softball intersect at Ram Field. The Rams played all four games free of charge and streamed them on the Mountain West Network.